Terms of Use.

These Terms of Use (“Terms”) govern your use of prettycreative.company and any pages or content under that domain (the “Site”), operated by Pretty Creative Co. (“PCC,” “we,” “our”). By using the Site, you agree to these Terms. If you do not agree, do not use the Site.

These Terms cover the Site only. Engagements and paid services are governed by a separate written agreement (statement of work, master services agreement, or order form), not by these Terms.

The Site describes Pretty Creative Co.’s services, case studies, frameworks, writing, and contact paths. Submitting a form on the Site is a request for information; it does not create an engagement, a contract, or a guarantee of service.

All content on the Site — including text, images, logos, designs, code, frameworks, and case studies — is the property of Pretty Creative Co. or its licensors and is protected by copyright, trademark, and other intellectual property laws. You may view and share the Site for personal and informational purposes. You may not copy, republish, redistribute, modify, or use the content commercially without prior written permission.

“Pretty Creative,” “Pretty Creative Co.,” and the associated wordmark are trademarks of Pretty Creative Company. All other trademarks referenced on the Site are the property of their respective owners.

Claude™ and Anthropic. Pretty Creative Co. is not affiliated with, endorsed by, or sponsored by Anthropic, PBC. Claude™ is a trademark of Anthropic, PBC. References to Anthropic’s published Claude Cowork deployment model (April 29, 2026) on this Site are made for purposes of commentary, comparison, and education — citations to a primary source under the fair use doctrine of U.S. copyright law.

When you submit information through a Site form (quote, contact, or booking), you grant Pretty Creative Co. a non-exclusive, royalty-free license to use that information for the purpose of responding to your inquiry and operating any engagement that follows. We treat submissions in accordance with our Privacy Policy.

The Site is provided “as is.” We make no warranty that the Site will be uninterrupted, error-free, or free of viruses or other harmful components. To the fullest extent permitted by law, we disclaim all warranties, express or implied, including warranties of merchantability, fitness for a particular purpose, and non-infringement.

Performance metrics. Metrics cited on this Site (including but not limited to “10× first-purchase value,” “up to 60× LTV ROAS,” “+40% attach-rate lift,” and “24/7/365 coverage”) describe specific outcomes for specific clients in specific engagements. They are not a representation, warranty, or guarantee of future results for any other engagement. Outcomes depend on business fundamentals, market conditions, execution, budget, and other factors outside our control.

Third-party content. The Site may reference, link to, or describe third-party products, services, or research (for example, Anthropic’s published deployment guide). Those references are for context only and do not imply endorsement or affiliation. We are not responsible for the content of any third-party site we link to.

To the fullest extent permitted by law, Pretty Creative Co., its owners, employees, contractors, and affiliates are not liable for any indirect, incidental, special, consequential, or punitive damages — including lost revenue, lost profits, lost data, or business interruption — arising out of or relating to your use of the Site, even if we have been advised of the possibility of such damages. Our total liability for any claim relating to the Site is limited to one hundred U.S. dollars ($100).

This section does not apply to claims that cannot be limited or excluded as a matter of law.

You agree to defend, indemnify, and hold harmless Pretty Creative Co. from any claim, demand, loss, or expense (including reasonable attorneys’ fees) arising out of your use of the Site or your violation of these Terms.

These Terms are governed by the laws of the State of Illinois, without regard to conflict-of-law principles. Any dispute arising from or related to these Terms or the Site shall be brought exclusively in the state or federal courts located in Cook County, Illinois, and you consent to the personal jurisdiction of those courts.

We may update these Terms from time to time. The “Last updated” date at the top reflects the current version. Continued use of the Site after a change constitutes acceptance of the revised Terms.

Questions about these Terms: hello@prettycreative.company.